POP-UP | THE NEW DISTRICT

Pop-up store combined with The New District - the leading streetwear shopping complex in Ho Chi Minh City.
Time: November 2023

WHO IS THE NEW DISTRICT?

The New District is a leading streetwear shopping complex in Vietnam with a scale of up to 200 brands and has been held more than 60 times.

INSTAGRAM: 324K Followers 

https://www.instagram.com/thenewdistrict

WHAT IS STRESSMAMA & THE NEW DISTRICT COLLABORATION?

With the desire to spread positivity and colorful products closer to young people, we cooperated with The New District in the 60th organization.

In a space with STRESSMAMA's signature yellow, the event includes the launch of limited edition collab products, custom graffiti spraying on shirts, Black Friday Sale, music with DJ, gifts and free drinks for all customers.

The event attracted more than 2,000 visitors, influencers and participants within 4 days.